What "Missing Data" Means in Company Reports

After generating a company report, you will sometimes see a section labelled as "Missing Data". 

This means that at the time of analysis, Kruncher did not find any relevant information on the publicly accessible internet and/or inside the user-uploaded documents (if any) pertaining that section.

This is displayed for transparency, but also to: 

1. Tell users that Kruncher is able to parse the specific data,
2. Allow users to provide Kruncher with the missing data if they have it. 

These are the cases that explains why “Missing Data” happen:

1. The data is in a non-public website, or a website that requires login access.
2. The data is not attributed to a relevant source.
   • Example: Mark posted on his LinkedIn about XYZ Company reaching $50k sales. Mark has not listed XYZ Company as a company he works in.
3. Data attribution is unclear.
   • Example: You made an analysis for XYZ Company. There are 30 companies worldwide with the exact same name. Kruncher cannot be certain which news of XYZ Company is yours. 

This can be minimized if you provide Kruncher with the company’s website address and the full name(s) of the current founder(s), so Kruncher has a very clear idea of the exact company you’ve inputted.

This is due to many companies sharing the same name, and in rare cases the founders share the same first name. Having the website address and the founders' full name prevents this attribution confusion. 

As a short-term fix, you can always edit the sections containing "Missing Data" and/or upload your own notes as a source that Kruncher can reference. 

At Kruncher, we strive to be accurate and transparent and is actively working to make Kruncher better and more intuitive every day. 

If for some reason Kruncher keeps not recognizing data and you are sure your case is not within the above cases, please write to info@kruncher.ai and we will investigate.